Top 12 Reasons Your Affiliate Applications Get Declined | What to Do Next

Why your affiliate applications get rejected?
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Have you recently been rejected by a handful of affiliate programs after spending countless hours working on your newly built website? 

Heartbroken 💔? Don’t be upset. Who hasn’t been rejected once in a lifetime as a complete beginner? It is a very natural process in your affiliate marketing journey.

When I first started affiliate marketing, I was so excited and applied for a few affiliate programs right away. Guess what? I got turned down by all of them.

Sad, yes, but not for long. Because I knew I wasn’t fully prepared, I learned my lesson and used all the constructive feedback and helpful suggestions from affiliate managers to improve my site.

In this article, I have summarized the top 12 reasons that possibly cause your affiliate applications to get declined, so you can pick up all the tips and get approved whenever you apply for affiliate programs.

When your affiliate application has been declined, you may get a reply like this: 

😢 Unfortunately, we were not able to approve your application.

Some may provide you with a few reasons or constructive feedback, whereas others may not send you notifications.

Top 12 Reasons Your Affiliate Applications Get Declined

1. No Website

It is highly likely to get declined without a URL, especially with some quality programs.

Affiliate programs are mostly website-dependent. 

Simple Fix: Create a website if you are serious about making money with affiliate marketing. It’s easy and cheap. No previous experience is needed.

Learn more about how to create a blog site here.

2. Private or Incomplete Website

Either way, it is not recommended to apply at this stage as it is evident that you are not fully prepared. 

Simple Fix: Complete your website and make it public.

3. Different Content Issues on Your Website

  • You have set up the site, but there is no meaningful content, so it is difficult for an affiliate manager to know who you are and what you do. 

Don’t expect that they will try hard to find out your personal information because it is your responsibility to state the obvious and sell yourself.

  • Some affiliate programs don’t accept sites containing adult content, political content, and unethical content.

Note that they reserve the right to reject any website for any other reason they do not have to disclose. Read Terms of Service, FAQ, or any related guidelines first, so you know how to play by rules. It is not the most fun part, but legal statements could keep you out of trouble.

  • Your content doesn’t fit the product or service of the program. Affiliate managers may doubt that you probably can’t refer many users.
  • There is low-quality content, no original content, or pure affiliate content on your site, indicating that you don’t seem to value your visitors.
  • The site content violates their Terms of Service. (e.g., without a disclaimer for affiliate content as requested)

Simple Fix: Make sure your site content is not against the rules of the affiliate programs before applying. If unsure, check with the affiliate managers.

4. No Relevant or Incomplete Pages

You haven’t filled out your About and Contact pages, or they don’t exist at all. An affiliate manager will need to know who you are, what your website is about, etc.

With an increasing number of applicants every day, affiliate teams are more cautious about who they partner with to protect their company and clients. 

On top of that, there is a rapid growth of affiliate fraud in some geographical regions, leading to a more strict process. 

Simple Fix: Write up all your legal pages before applying.

5. No, Low Traffic or Paid Traffic

There are no or few clicks, viewers, and followers.

Note that paid traffic is not welcome by many programs.

Simple Fix: Focus on improving your site, growing quality traffic first, and then starting affiliate marketing.

6. Geographic Locations 

It matters. 

Some affiliate programs are only working with partners in certain countries at the moment, although they might change later.

For example, Skillshare is only working with partners in the US, Canada, and the EU at the moment.

Simple Fix: Look for alternatives. In the meantime, keep an eye on your preferred programs, rules could change, and you might apply later.

7. Unavailable Affiliate Program

Some programs are not open to accepting new applicants at the moment.

They might post the updates on their official website or inform potentially interested applicants, so stay tuned.

If you are unsure, email the affiliate manager to find out.

Simple Fix: Find other alternatives and apply later when it’s available.

8. False or Incomplete Information

You have provided fake or incomplete information (e.g., phony URL or no home address) or haven’t written a description of your affiliate plans and goals on the application form (e.g., no mention of where and how you will promote the product or service).

Keep your personal information updated for verification purposes. It is a manual process, so everything you write will be reviewed. 

Simple Fix: Provide accurate and updated information.

9. Inexperienced Staff 

Some affiliate team members may be new to the job and not be familiar with the process, which could happen, unfortunately. 

Simple Fix: If you believe you are eligible for the program, contact the senior staff in the affiliate team and express your concerns.

Make sure you talk to the right person who can make the final decision on your application. However, it might take a few rounds to get to the right person, so be patient.

A phone call will be even better if you find the contact number. But most of the time, email would do the job.

10. Poor Site Design

Your websitestructure and design look confusing.

Simple Fix: A simple design is fine with a light theme and stunning visual aids, but make sure the site structure is clear and clean so visitors can easily navigate on your site.

Alternatively, you can hire a professional website designer within your budget on Fiverr, which will save you time and money. There are tons of options on this platform; you will find the one that suits your needs.

11. Free Host and Domain 

You might have little or restricted control of your website using a free host and domain.

Besides, affiliate managers may not take you seriously if your site looks unprofessional.

Simple Fix: Don’t start with a free platform if you want to monetize your site. Learn how to start a blog the right way here.

12. Unestablished Site

You applied before the site had been established, and the team has reviewed the unestablished version. 

Not good.

Simple Fix: Apply when your site is fully functional and accessible.

Get Declined by Affiliate Programs after Approval

Note that you can still get rejected after being accepted by some affiliate programs.

Some affiliate managers will start to evaluate your site when you begin to generate revenue.

They might terminate your affiliate account for the following two reasons.

  • Your site content violates the Terms of Service.  
  • There is not enough traffic to refer monthly.

If your application has been declined for any reason, it is NOT the end of the world.

On the bright side, you can do something to make it better.

  1. Complete all primary areas of your website such as home, about, blog, contact.
  2. Design your website by yourself or hire professionals.
  3. Have an established website.
  4. Produce original and quality content regularly.
  5. Promote your site and gain quality traffic.
  6. Improve Google ranking.
  7. Build your brand.
  8. Reapply after adjustments or use another website to apply.
  9. Find another affiliate program.

Also read: Common Affiliate Marketing Mistakes You Don’t Want To Make

Final Thoughts 

The affiliate team manually processes hundreds of thousands of applications each day; sometimes, it may take longer than two weeks between applying and receiving a decision.

Patience is a bonus here. 

Make sure you check your spam folder or junk mailbox if it takes too long. Kindly contact the affiliate team for further information. 

Don’t take it personally if your affiliate applications get declined. Trust me; you are not the only one. Keep trying after adjustments or find other affiliate programs.

I hope this post helps you get a better idea of joining affiliate programs. 

What is your story of applying for affiliate programs? Let me know in the comments. 

If you LOVED this post, be sure to share it and follow me on Pinterest! 💕

Reasons your affiliate applications get declined and what to do next

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